What it does
Motion is a productivity tool that combines a calendar, task manager, project manager, and document editor into a single platform. Its core feature is an AI that automatically schedules tasks into open slots in your calendar based on their priority and deadlines. The goal is to eliminate the manual work of planning your day and ensure you're always working on the most important thing.
Where it shines
Motion's strength lies in its fluid integration of different productivity components. Creating a new item is seamless via a floating action button (02:27) that fans out options for a Task, Event, or Doc. The task creation modal itself is dense but efficient, allowing users to set duration, dates, and priority in a few taps (02:32). The app's most unique feature, the document editor (05:04), allows users to embed and link directly to tasks and projects with an '@' mention, creating a connected knowledge base for their work.
UX highlights
- Contextual Creation: The floating action button (02:27) is a fast and intuitive entry point for adding any type of content, whether it's a task, event, or note.
- Integrated Docs: The ability to create documents and link tasks directly within them (06:01) transforms the app from a simple scheduler into a lightweight project management hub.
- Clear Onboarding Expectations: A banner on the login screen (00:00) clarifies that the mobile app is a supplement to the web app, which is a smart way to manage user expectations.
- Efficient Detail Modals: When creating a task or event, all critical options like duration, date, and priority are accessible without leaving the initial screen, making for a quick input flow.
- Proactive Error Handling: If a login fails because the account doesn't exist, the app offers to create one instantly (00:20), reducing friction for new users.
- Calendar as the Hub: The main view is the calendar (01:57), reinforcing that time is the central organizing principle of the entire application.
Monetization & growth
Motion employs a hard paywall with a free trial. Immediately after signing up, the user is presented with a subscription screen (00:23). This screen highlights key features and offers a significant discount ('Save 45%') for choosing the annual plan over the monthly one. This strategy filters for users with high intent who are serious about solving their scheduling problems and are willing to pay for a premium tool. The 7-day free trial serves as the primary conversion tool, allowing users to experience the app's value before being charged.
Who it’s for
Based on its feature set, Motion is designed for busy professionals, freelancers, and small teams who need to manage a high volume of tasks and meetings. The emphasis on AI scheduling, project management, and integrated documents suggests a target user who juggles multiple projects and needs a system to optimize their time automatically. It's less for casual to-do list makers and more for power users who see time management as a critical part of their professional success.
Notes & opportunities
The app is powerful, but there are areas for refinement. The initial task creation during onboarding (01:47) is a great idea, but it's a simple text input. It could be more engaging, perhaps by suggesting common tasks for the user's role. Additionally, while the app warns that some features are desktop-only, creating projects on mobile is one of them (08:02). Allowing for the creation of at least a basic project structure on mobile could enhance its utility as a supplementary tool.