Calm

$2.8M revenue, 4.8 rating

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0:00 / 15:04

Onboarding flow, Paywall & Inside the App

Watch the full screen-by-screen UX video of Calm with onboarding, paywall, and every core flow.

Breathing exercise screen displaying the centered instructional text take a deep breath on a soft blue-to-purple gradient background.
Permission request modal asking if the Calm app would like to send notifications, with Don't Allow and Allow buttons.
Permission prompt from the Calm app asking to track activity across other apps, with options to allow or ask the app not to track.
Calm app onboarding goal selection screen with Reduce Stress selected and a Continue button.
Calm account creation screen with three authentication buttons for email, Apple, and Google, plus a login link at the bottom.
Calm app account creation screen with pre-filled name and email fields, valid input indicators, and a Continue button.
Subscription screen for the Calm app comparing yearly and monthly plans, with a list of benefits and a Try Free & Subscribe button.
App Store subscription confirmation modal for Calm Premium, featuring a one-week free trial, annual pricing, and a side button confirmation prompt.
Calm subscription paywall with a centered success confirmation modal showing a successful purchase message and an OK button.Unlock Pro
Subscription screen comparing yearly and monthly plans with a 7-day free trial, featuring a feature list and a Try Free and Subscribe button.Unlock Pro
Onboarding survey form asking how the user heard about Calm, featuring a vertical list of selectable options on a dark background.Unlock Pro
Promotional modal in the Calm app offering a 30-day guest pass, featuring a gift card illustration and a Continue button.Unlock Pro
Calm referral program dashboard featuring guest pass sharing options, a referral progress tracker with milestone cards, and a Share Guest Passes button.Unlock Pro
Referral screen for free guest passes with a promotional card and a bottom iOS share sheet overlay.Unlock Pro
Referral program dashboard for the Calm app with a progress tracker, reward cards, and a success confirmation modal.Unlock Pro
Calm app onboarding screen featuring a progress tracker and feature cards to set the scene and listen to a sleep story.Unlock Pro
Scene settings screen with a volume slider, sound options, a scene selection carousel featuring Jasper Lake, Denali, and Yosemite, and a close button.Unlock Pro
Scene settings overlay featuring a dark theme, volume and video controls, a vertical list of time durations, and a cancel button.Unlock Pro
Scene selection screen featuring a coastline at sunset video background with Choose Scene and Remove Scene buttons.Unlock Pro
Scenes settings screen with a volume slider, a horizontal carousel with Coastline At Sunset selected, and a close button at the top left.Unlock Pro
Daily practice content feed displaying a vertical list of mindfulness cards for meditation, wisdom, and movement with a bottom navigation bar.Unlock Pro
Audio playback screen in dark mode with central pause and ten-second skip controls, top options icons, and a bottom progress bar.Unlock Pro
AirPlay device selection modal with iPhone selected as the output device and a dark media player background.Unlock Pro
iOS share sheet displaying a Calm session link preview, app sharing options, and a vertical action list.Unlock Pro
Media player screen showing a confirmation modal with the message Thanks for sharing over a dark background.Unlock Pro
Rating prompt modal asking if the user is enjoying the app, featuring a row of five stars, Cancel, and Submit buttons.Unlock Pro
Feedback modal in the Calm app with a star rating indicator, Write a Review button, and OK button.Unlock Pro
Media player screen featuring central playback controls and a bottom settings menu with options for playback speed, audio, and subtitles.Unlock Pro
Audio playback speed settings menu with a list of speed options ranging from 0.5x to 2.0x, with 1.0x selected.Unlock Pro
Audio player screen featuring central playback controls and a bottom audio settings modal with English selected.Unlock Pro
Media player screen featuring central playback controls and an open subtitle selection modal with English and Auto options.Unlock Pro
Post-session summary screen featuring a completion message, session details, share button with a guest pass offer, and feedback options.Unlock Pro
iOS share sheet overlaying a meditation app session card with options to share via messages, mail, or copy the link.Unlock Pro
Mindfulness reminder settings screen with a time picker modal displaying a 7:00 PM time selection and a Set time button.Unlock Pro
Mindfulness reminder setup form with a time picker set to 7:00 pm, days of the week selectors, and a Set reminder button.Unlock Pro
Pre-meditation check-in prompt featuring a countdown timer, a mood question card, and action buttons to start the check-in or skip.Unlock Pro
Onboarding screen introducing Mood Check-In with central emoji illustrations, descriptive text, and a Next button.Unlock Pro
Onboarding screen introducing the mood check-in feature with a weekly mood calendar card and a Start Check-In button.Unlock Pro
Mood selection form with a greeting and a grid of emotion cards including Happy, Excited, and Relaxed.Unlock Pro
Journaling form with a tag selection grid and a note input field, featuring the Family tag selected and a Done button.Unlock Pro
Meditation audio player screen displaying Calming Anxiety with a three-minute duration, playback controls, and a rating prompt.Unlock Pro
Meditation feedback modal asking how the user liked the session, with preference buttons and a Save Rating button.Unlock Pro
iOS share sheet overlaying a meditation session page with options to share via messages, mail, or copy the link.Unlock Pro
Playlist creation modal with a text input field containing Playlist 1, a close button, and a Save playlist button.Unlock Pro
Audio playback screen displaying Calming Anxiety with playback controls, action buttons, and a toast confirmation that it was added to a playlist.Unlock Pro
Playlist selection modal for adding a meditation track, with Playlist 1 selected and a button to create a new playlist.Unlock Pro
Sound Settings modal with a scene volume slider and a Save Settings button.Unlock Pro
Instructor profile screen featuring Tamara Levitt's bio, a grid of meditation series cards, and a persistent audio player.Unlock Pro
Calm app audio player screen for Calming Anxiety with a share tooltip, media controls, and a progress bar at 1:13 of 3:00.Unlock Pro
iOS share sheet overlaying a meditation session detail page, with app icons and system actions to share or save the session link.Unlock Pro
Meditation audio player screen with a share confirmation modal and bottom playback controls.Unlock Pro
Mood selection modal overlay with a grid of emotional states and a Continue button, positioned over a personalized recommendation feed.Unlock Pro
Home screen featuring a personalized content feed for a tired mood with soundscapes and meditations, a refresh button, and a bottom navigation bar.Unlock Pro
Home screen featuring a vertical list of meditation, sleep, and music content cards, a refresh button, and an explore section.Unlock Pro
Meditation content feed with filter chips and featured carousels displaying meditation sessions against a dark background.Unlock Pro
Home screen featuring a top circular image and a large featured meditation card titled Check In With Yourself with a bottom navigation bar.Unlock Pro
Audio player screen for a guided meditation session titled Check In With Yourself, featuring playback controls and action buttons.Unlock Pro
Add to Playlist modal displaying a selected Playlist 1 with a track count and duration, plus a Create new playlist button.Unlock Pro
Meditation content feed displaying a grid of courses and series with a back button and bottom navigation bar.Unlock Pro
Meditation content feed featuring a two-column grid of session cards with durations and titles under a horizontal tab bar.Unlock Pro
Sleep content feed with filter tabs, a bedtime reminder card, and featured sleep stories and meditations.Unlock Pro
Bedtime reminder setup form with a day selector, a time display set to 10:00 pm, and an active time picker modal with a Set time button.Unlock Pro
Bedtime reminders configuration screen with a time picker set to 11:00 pm, day selection toggles, and a Save Settings button.Unlock Pro
Sleep content feed with horizontal carousels of audio cards, category tabs, and a dark theme.Unlock Pro
Narrator list screen displaying an alphabetical directory of voice profiles against a dark brown background with a back button.Unlock Pro
Content feed displaying Agnes and the Minions meditation and sleep story cards with a top character illustration and bottom navigation.Unlock Pro
Meditation check-in prompt displaying a countdown timer, a mood reflection card, and Start Check-In and Skip buttons.Unlock Pro
Audio playback screen for Bouncing Serum Meditation with a Minion character image, playback controls, and progress bar.Unlock Pro
Sleep content feed with the Playlists tab selected and a grid of audio cards including Calm-edy and Explore Europe.Unlock Pro
Empty state screen for downloaded sleep stories with a selected Downloads tab and an instruction to save content for quick access.Unlock Pro
Content feed featuring a search bar, daily cards, category buttons, and New and Noteworthy sections with the Discover tab selected.Unlock Pro
Search results screen displaying a list of audio items and profiles matching the query Rose, with filter chips and a bottom navigation bar.Unlock Pro
Artist profile page for ROSÉ with a hero image, bio, and a Grounded with ROSÉ sleep story card.Unlock Pro
Audio player screen for Grounded with ROSÉ featuring playback controls, artist information, and a progress bar at thirty minutes total duration.Unlock Pro
Feedback modal prompting the user to rate a sleep story with options for positive or negative feedback and a Save Rating button.Unlock Pro
Discover screen featuring a search bar, duration filters, and a grid of featured collections with cards like Digital Well-Being and Meditation for Beginners.Unlock Pro
Profile screen with a Dashboard tab, a gift promotion card for a free trial with a Continue button, a daily quote card, and user stats.Unlock Pro
Calm app referral dashboard promoting guest passes with a Share Guest Passes button and progress tracker showing zero referrals.Unlock Pro
Modal achievement summary showing mindfulness stats and streak data, with share buttons for Instagram, messages, and general sharing at the bottom.Unlock Pro
System share sheet overlaying a mindfulness stats summary with app icons, copy, and save options.Unlock Pro
Permissions screen displaying a photo access request modal over a Mindful Day achievement badge and stacked share buttons.Unlock Pro
Profile library screen displaying saved media cards and playlists with the Library tab and Profile bottom navigation selected.Unlock Pro
Profile screen displaying an April activity calendar, a history list with a recent session, and an Add Session button.Unlock Pro
Profile check-ins screen featuring a dark theme, a selected Check-Ins tab, and a vertical list of wellness options including Quick Journal and Mood Check-In.Unlock Pro
Empty journal screen with a title, close and add buttons, and a minimalist design.Unlock Pro
Onboarding screen introducing Quick Journal with a welcome message, descriptive text, a pencil illustration, and a continue button.Unlock Pro
Mindfulness journaling prompt screen displaying a soft gradient background with a centered instruction to jot down thoughts and back and close buttons in the top left.Unlock Pro
Journaling prompt screen with the question about grief, an empty response input field, and a Refresh Prompt button.Unlock Pro
Journaling form displaying a grief reflection prompt with a typed response and a Done button.Unlock Pro
Reflection form displaying a daily prompt card with fill-in-the-blank text and a Next button.Unlock Pro
Supportive mental health reflection message displayed over a soft gradient background with a Done button at the bottom.Unlock Pro
Journal entry dashboard showing a single reflection card with a prompt about grief and an add button on a gradient background.Unlock Pro
Empty state screen for Daily Calm Reflections with a message, Start Reflection button, and bottom navigation.Unlock Pro
Mindfulness feature onboarding screen introducing Daily Calm Reflection with a sun icon, descriptive text, and a Get Started button.Unlock Pro
Onboarding screen displaying an inspirational mindfulness quote by Thich Nhat Hanh with a top-left close button and a bottom-centered Continue button.Unlock Pro
Calm reflection form asking how breathing changes with emotion, showing a text input with the response 'I feel relieved' and a Done button.Unlock Pro
Mindfulness onboarding screen displaying two circular dots above the prompt, Take a moment to notice how you feel.Unlock Pro
Post-reflection dashboard confirming the first completed reflection, featuring a Daily Calm meditation card and a reflection summary card.Unlock Pro
Daily Calm Reflections dashboard featuring a weekly calendar view and a reflection entry card with a user response.Unlock Pro
Gratitude Check-In empty state screen showing a message that no check-ins are completed yet and a Start Gratitude Check-In button.Unlock Pro
Gratitude journal entry editor displaying the prompt What are you grateful for today, a numbered list of inputs, and a done button.Unlock Pro
Loading screen featuring a central animation and the white text Breathe it in, enjoy this moment against a dark gradient background.Unlock Pro
Gratitude check-in dashboard displaying a completed entry with selection buttons for life, work, or home, a share action, and a weekly progress calendar.Unlock Pro
Dark-themed settings screen featuring options like Manage Subscription, Account Settings, and Apple Health, with the Profile tab selected in the bottom navigation bar.Unlock Pro
Settings screen detailing an iOS yearly subscription status, renewal date, and a help center button.Unlock Pro
Subscription error screen displaying instructions to resolve a conflict between an active Calm Premium subscription and an organization benefit program.Unlock Pro
Account settings menu listing options to edit account details and delete the account against a brown background.Unlock Pro
Account details form in the Calm app with pre-filled name and email fields and an Update button.Unlock Pro
Account deletion settings screen explaining that an active subscription must be canceled first, featuring a Manage Subscription link.Unlock Pro
Notifications settings screen featuring toggle switches for recommendations and promotions, reminder time settings, and check-in navigation links.Unlock Pro
Mindfulness reminder settings screen with a 7:00 pm time picker, day-of-week selectors, and a Save Settings button.Unlock Pro
Downloads settings screen listing content categories with file sizes and delete options to free up device storage.Unlock Pro
Downloads storage settings screen with a confirmation modal overlay asking to delete meditations, featuring Cancel and Ok buttons.Unlock Pro
Language selection settings screen listing multiple languages with English selected.Unlock Pro
Health access permission request screen for the Calm app featuring an Allow button and a toggle for Mindful Minutes.Unlock Pro
Calm Help Center support page featuring a search bar, category buttons, and a live chat bubble.Unlock Pro
About screen in the Calm app with legal links, app version, and the Profile tab selected in the bottom navigation bar.Unlock Pro
Legal screen displaying the Calm Terms of Service document with a top back button and bottom navigation bar.Unlock Pro
Privacy policy settings screen displaying the legal text updated December 12, 2024, with a back button and bottom navigation bar.Unlock Pro
Settings screen with a vertical list of account preferences, options with icons, toggle switches, and a bottom navigation bar.Unlock Pro

About Calm

A comprehensive mental wellness platform offering guided meditations, sleep stories, breathing exercises, and relaxing music to reduce daily stress.

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