Bento Focus - Focus Timer

What it does

Bento is a focus timer and task management app specifically designed for individuals with ADHD and other forms of neurodivergence. Its core concept is the 'bento box,' a method that encourages users to break down large, overwhelming projects into a manageable set of three small tasks. The app combines this structured task management with a focus timer, personalized routines, and analytics to help users work with their brain's natural tendencies.

Where it shines

Bento excels in its deep commitment to its niche audience. The onboarding (00:24) isn't generic; it asks pointed questions about ADHD presentation and motivation style, immediately signaling that the app understands its users' specific challenges. The 'Focus Box' itself (04:03) is a brilliant UX metaphor, transforming a daunting to-do list into a simple, achievable meal. Furthermore, the post-session feedback loop (03:15) turns a passive timer into an active learning tool, gathering data on energy and focus to power a useful insights dashboard (03:34).

UX highlights

Constrained Task Management: The three-task limit in the 'Focus Box' (04:03) is a powerful design choice that combats decision paralysis by forcing prioritization.
Thematic Consistency: The entire app, from the bento box metaphor to the tranquil, Japanese-inspired aesthetic, creates a cohesive and calming user experience.
Data-Driven Feedback: After each session, the app collects qualitative data on the user's mental state (03:15), which it then visualizes in the Insights tab (03:34).
Customizable Routines: The app provides pre-built routines like 'Dopamine Kickstart' (05:09) that users can customize by reordering or editing tasks, striking a good balance between guidance and flexibility.
Intelligent Permissions: Permission requests are contextualized with warm-up screens that clearly explain the benefit, such as the 'Weather-Aware Task Suggestions' flow (00:51).
Polished Micro-Interactions: Small animations, like a task flying into the bento box (04:06), add a layer of polish and make interactions feel responsive.

Monetization & growth

After a thorough onboarding quiz and mandatory account creation, the user is presented with a paywall (01:27). The offer is a 3-day free trial for a premium subscription, with two plans: monthly and yearly. The yearly plan is heavily promoted with a 'Save 58%' badge and a price breakdown per month to make it seem more affordable. The paywall clearly lists the premium features unlocked, such as ADHD insights, custom themes, and AI-powered recommendations. The user proceeds to subscribe via the standard iOS payment sheet.

Who it’s for

Bento is explicitly for people with ADHD or other neurodivergent traits who struggle with executive function, focus, and task completion. The language, features, and overall design philosophy are tailored to address common challenges like 'time blindness' and cognitive overload. It's ideal for students, professionals, or anyone looking for a structured, less overwhelming alternative to traditional productivity apps.

Notes & opportunities

The app's greatest strength is its focused design philosophy. However, the decision to show a system rating prompt (00:11) before the user has even finished onboarding feels premature and potentially jarring. While the task system is strong, the process of marking a task complete within a focus session could be clearer. For example, when the user tries to complete a task early (04:34), the 'Too early to complete' modal is informative but adds a step of friction that could be streamlined.