Photo editing apps

Average Revenue

939.5k

Average Installs

316.6k

Average Onboarding Steps

3.84

Top App

Canva: AI Photo & Video Editor

Most Common Paywall Type

Free Trial - Soft Paywall

Looking to elevate your photos from simple snapshots to stunning works of art? You've landed in the right place. The world of photo editing apps is booming, offering everything from one-tap AI enhancements to professional-grade manual controls. Whether you're a seasoned pro or just looking to jazz up your social media posts, there's an app tailored for you. Powerhouses like Adobe Lightroom Photo & Video Editor continue to dominate with powerful features, while innovative apps such as Photoleap are making waves with unique AI-powered tools that can turn any idea into a visual masterpiece.

Diving into the crowded marketplace of photo editors reveals some fascinating trends. On average, you can expect to go through about four simple steps to get started, making it quick to jump in and edit. Monetization is key, and the most common approach we see is the 'Free Trial - Soft Paywall' model, letting you test drive the features before committing. Financially, the category is incredibly lucrative; while the average app pulls in an impressive $939,520 in monthly revenue and over 316,000 installs, giants like Canva show the massive potential, earning an astounding $22 million a month. This highlights a competitive but rewarding space for both developers and users seeking powerful creative tools.

Featured apps

Every app above has a full screen-by-screen UX video — onboarding, paywall, and core flows with revenue context.
Get full access