Mental health therapy apps
Average Revenue
298.1kAverage Installs
48.7kAverage Onboarding Steps
12.56Top App
CalmMost Common Paywall Type
Free Trial - Soft PaywallIn today's fast-paced world, finding a moment of peace can feel like a luxury. That's where mental health and therapy apps come in, offering accessible support right from your pocket. These digital tools have become essential for managing stress, anxiety, and overall well-being. From guided meditations offered by giants like Calm and Headspace to specialized CBT exercises, there's an app tailored for nearly every need, making mental wellness more attainable than ever before for millions of users.
A closer look at the landscape of mental health apps reveals some fascinating trends. While the average monthly revenue across these apps is an impressive $298,077, this figure is heavily influenced by top performers like Calm, which brings in a staggering $4.75 million each month. On average, users can expect to go through about 13 steps to get set up, a process designed to personalize their experience from the start. The most common approach to monetization is the "Free Trial - Soft Paywall," giving users a chance to explore the features before committing. This user-friendly strategy, combined with an average of over 48,000 new installs per month, highlights a growing demand for accessible and effective mental health support. Apps like Finch: Self-Care Pet even introduce creative, gamified approaches to make daily self-care a more engaging and rewarding journey.
Featured apps
CalmSleep, Meditation, RelaxationView app
Headspace: Sleep & MeditationRelax, Stress & Anxiety ReliefView app
Finch: Self-Care PetDaily Journal & Habit TrackerView app
Insight Timer: Meditate, SleepMeditation & Anxiety ReliefView app
BetterMe: Health CoachingPilates, calisthenics, yogaView app
Liven: Discover yourselfSelf-discovery CompanionView app
Astra - Life AdviceAstrology & CompatibilityView app
BePresent: Screen Time ControlBlock apps, focus & rewardsView app
Breethe: Sleep & MeditationBreathe to Calm Anxiety StressView app
The Tapping SolutionRelax, Stress Less, Sleep WellView app
Happier MeditationPractice Healthy MindfulnessView app
Meditopia: Sleep, MeditationMindfulness, Breathe, SoundsView app