Macy's: Shop, Save, and Earn

$<5k revenue, 4.9 rating

App walkthrough
0:00 / 13:45

Onboarding flow, Paywall & Inside the App

Watch the full screen-by-screen UX video of Macy's: Shop, Save, and Earn with onboarding, paywall, and every core flow.

Splash screen for the Macy's app featuring a large white star centered on a vibrant red background.
Macy's app onboarding welcome screen featuring centered bold black text on a plain white background.
Macy's location permission onboarding screen requesting access for Price Check and Store Map, featuring a central smartphone illustration and a Next button.
Macy's app onboarding screen highlighting deals and rewards, featuring a central phone illustration, a Next button, and a Skip link.
Permission onboarding screen with a system notification alert modal, central illustration, and a Skip button.
Macy's app onboarding privacy screen explaining personalized ads, with a smartphone illustration, explanatory text, and a Next button.
Permission request modal for Macy's asking to track activity across other apps and websites, with options to allow or ask the app not to track.
Home screen featuring a search bar, sign-in prompt, holiday and One Day Sale promotional banners, category buttons, and a bottom navigation bar.
Star Rewards signup modal listing program benefits with a Get Started button and an in-store membership lookup link.Unlock Pro
Star Rewards membership registration form with pre-filled personal details and an open date picker modal at the bottom.Unlock Pro
Star Rewards membership registration form with pre-filled personal details and a Next button.Unlock Pro
Account creation form with email and password inputs, password validation requirements, two toggle switches, and a Done button.Unlock Pro
Account creation form with email and password fields, validation criteria, preference toggles, and a Done button.Unlock Pro
Success confirmation modal for Star Rewards signup completion, featuring a green checkmark icon and a Close button.Unlock Pro
Star Rewards dashboard showing Bronze loyalty status, a list of program benefits, and a promotion to apply for a credit card.Unlock Pro
Rewards dashboard showing a current points balance of zero, earning instructions, and Star Money conversion details.Unlock Pro
Credit card promotion modal offering a 30 percent discount, featuring a virtual guide chat bubble with terms and Yes or Maybe Later buttons.Unlock Pro
Chat interface for the Macy's credit card application showing a virtual guide conversation with a Maybe Later response and a bottom navigation bar.Unlock Pro
Shopping feed displaying One Day Sale Deals with promotional cards, category filters, and a product grid with favorite buttons.Unlock Pro
Macy's sale deals feed with category tabs, promotional hero cards, a filter bar, and a product grid showing item heart icons.Unlock Pro
Retail sale feed displaying promotional deals, category tabs, a filter bar, and a toast notification confirming an item was added to favorites.Unlock Pro
Product listing screen for women's clothing featuring a grid of sweater products, filter chips, and a bottom notification confirming an item was added to favorites.Unlock Pro
Sort and filter screen with a list of categories including price and size, showing two active filters and a View Items button.Unlock Pro
Sort and filter modal bottom sheet showing categories like Discount Range and Price with Cancel and Done action buttons.Unlock Pro
Filter selection screen for discount range with the 40% off and more option selected and a View Items button.Unlock Pro
Price filter form listing selectable price ranges with item counts, a Clear button, and a View 1,510 Items action button.Unlock Pro
Size selection filter screen with a grid of clothing sizes, a size type dropdown, and a View 1,510 Items action button.Unlock Pro
Color filter screen with four selected options and a button to view 984 items.Unlock Pro
Color filter menu for women's clothing with five selected colors and a button to view one thousand items.Unlock Pro
Product filtering interface with a bottom-sheet modal for sweater styles, showing selected filter options and a View 308 Items button.Unlock Pro
Product detail page for a cashmere cardigan with pricing, a limited-time special badge, color selection, and a favorites notification overlay.Unlock Pro
Registry creation form modal with pre-filled user names, empty fields for partner details, event date, shipping address, and a disabled Continue button.Unlock Pro
Product detail page for a women's cashmere cardigan with color and size selectors, a delivery method toggle, and an active zip code input.Unlock Pro
Checkout screen showing a product detail page with an active My Bag modal overlay, order total, and Checkout and View Bag buttons.Unlock Pro
Product details screen showing a cardigan for $69.99 with sale information and a modal overlay displaying pricing policy details.Unlock Pro
Product detail page featuring loyalty and payment benefits, a product recommendations carousel, and a bottom information modal.Unlock Pro
Product curation screen titled Complete the Look, featuring a grid of fashion items with prices and brand names.Unlock Pro
Product detail screen for a handbag showing pricing, color options, and a bottom snackbar confirming the item was added to favorites.Unlock Pro
Product detail screen for a Nine West handbag with color and size options, delivery method selection, and an Add To Bag button.Unlock Pro
Product detail screen showing recommended handbags, an inspiration card, a review summary, and an Add To Bag button.Unlock Pro
Retail product feed displaying a Shop The Look section with handbag cards, a recently viewed cardigan, and an Add To Bag button.Unlock Pro
Complete the Look screen displaying a grid of fashion items with prices and brand names, including a back button and bottom navigation bar.Unlock Pro
Product search and discovery screen with a top search bar, recently viewed items, and a trending product grid.Unlock Pro
Product detail page for a sherpa throw blanket with pricing, color selection, and shipping or pickup fulfillment options.Unlock Pro
Product detail page for a sherpa throw blanket showing pricing, color and size selectors, fulfillment options, and an Add To Bag button.Unlock Pro
Store selection screen with an alert modal stating no stores are within 250 miles and an OK button.Unlock Pro
Store selection screen listing nearby locations for order pickup, with a search bar and an informational warning banner.Unlock Pro
Product detail page for a sherpa throw blanket with pricing, color and size selectors, fulfillment options, and an Add To Bag button.Unlock Pro
Product detail page with a My Bag modal overlay showing three items, an order total of $131.48, and Checkout and View Bag buttons.Unlock Pro
Content feed displaying product search results with a filter bar and a two-column grid of discounted items.Unlock Pro
Product detail page for a men's quarter-zip pullover showing discounted pricing, color swatches, and a size selection grid.Unlock Pro
Product search results with an open price filter modal displaying selectable price ranges and a View Items button.Unlock Pro
Macy's product listing screen showing sale items in a two-column grid with category and attribute filters, plus a favorites confirmation toast.Unlock Pro
Home screen featuring a search bar, a large sweater promotion hero card with category links, and a grid of promotional sales cards.Unlock Pro
Shopping category feed displaying winter essentials with category cards, a filter bar, and a grid of product cards.Unlock Pro
Content feed displaying a product grid of boys' outerwear with filter chips and pricing details.Unlock Pro
Home screen with a top search bar, a continue shopping carousel, and a grid of featured category icons.Unlock Pro
Sale content feed displaying clearance items with discount banners, product cards, and a Shop All button.Unlock Pro
Product listing screen for mattresses clearance showing filter options and a two-column grid of discounted Sealy mattress sets.Unlock Pro
Product detail page for a Sealy mattress with a clearance price, size and type selection options, and an Add To Bag button.Unlock Pro
Product detail screen for a Sealy mattress with size and type selectors, availability check for a zip code, and an Add To Bag button.Unlock Pro
Product detail page with a bottom-anchored shopping bag modal displaying four items, an order total, and a Checkout button.Unlock Pro
Home screen featuring a search bar, a sponsored products carousel with fragrance gift sets, and a list of promotional offers.Unlock Pro
Home screen featuring a search bar, personalized product recommendations, updates, and a bottom navigation bar with the Home tab selected.Unlock Pro
Search screen displaying a top search bar, recently viewed items carousel, and a trending products grid with discounted pricing.Unlock Pro
Camera permission modal for the Macy's app explaining access is needed for virtual try-on and price-checks, with Allow and Don't Allow buttons.Unlock Pro
Macy's empty state screen showing that Price Check is unavailable because the user is not near a store, with a close button in the top right.Unlock Pro
Shopping app home screen featuring a search bar, a two-column grid of category and sale cards, and a bottom navigation bar.Unlock Pro
Electronics category screen with a TV promotional banner and a list of subcategory links including TVs and home theater, speakers, and video games.Unlock Pro
Electronics category feed displaying discounted Sonos soundbars in a product grid with a filter bar and bottom navigation.Unlock Pro
Content feed featuring a red promotional sale banner for a One Day Sale and a vertical list of department categories with a bottom navigation bar.Unlock Pro
Favorites screen displaying a grid of saved product cards with sale prices, filter chips, and bottom navigation.Unlock Pro
Favorites screen displaying a product grid of saved items with a toast notification confirming an item removal and an undo button.Unlock Pro
Favorites screen displaying saved items, recently viewed products, and a recommendation grid with a confirmation snackbar at the bottom.Unlock Pro
Sort and filter modal overlaying a favorites shopping list, with recently added sorting and two active filter options.Unlock Pro
Favorites dashboard displaying a grid of saved product cards and a bottom modal overlay for price drop alerts.Unlock Pro
Favorites screen displaying a grid of five saved items with sale prices and a price drop alert notification banner.Unlock Pro
Favorites screen showing an empty list state with a Create A List button and suggested thought starter lists below.Unlock Pro
Shopping list creation modal with a name input field, price drop notification toggle, and Create List button.Unlock Pro
Favorites screen showing a selected Lists tab with a wants list and a thought starter carousel below.Unlock Pro
Product recommendation modal displaying a list of throw blankets with pricing details and an Add List action button.Unlock Pro
Favorites dashboard displaying user lists with a selected Lists tab, two list cards, and a thought starter carousel.Unlock Pro
Content feed displaying a two-column grid of personalized product cards with sale pricing and a bottom navigation bar.Unlock Pro
Sort and filter modal overlaying a product list, with options for sorting by recently added and filtering by sale items.Unlock Pro
Favorites list screen showing a two-column grid of ten items with product images, pricing, and a selected Favorites bottom navigation tab.Unlock Pro
Macy's app product list overlaid with a native iOS share sheet showing messaging apps and system actions.Unlock Pro
Favorites lists dashboard with saved collections, suggested lists, a Create List button, and a remove list action.Unlock Pro
Favorites list management screen showing a confirmation modal asking to delete a list, with Delete and Cancel buttons.Unlock Pro
Shopping bag screen displaying four items totaling $753.47, a savings summary, shipping information, and a checkout button.Unlock Pro
Checkout screen displaying an order summary with a bag total of $753.47, promo code input, available offers, and a Checkout button.Unlock Pro
Checkout cart screen displaying promotional bonus offers with Add To Bag buttons and a bottom toast notification.Unlock Pro
Checkout screen displaying pickup details, shipping address, free standard shipping, and an order total of $687.37 with a Place Order button.Unlock Pro
Pick Up Details form displaying Macy's store information, empty input fields for personal details, notification toggles, and a Save button.Unlock Pro
Shipping address form with input fields for name, street address, city, state, zip code, phone number, and a Save button.Unlock Pro
Checkout shipping method selection screen showing three delivery options with the Standard free shipping option selected.Unlock Pro
Gift options form with a gift bag toggle, a warning about ineligible items, and three optional message input fields.Unlock Pro
Macy's checkout screen displaying gift options, payment, contact info, order summary, and a Place Order button.Unlock Pro
Checkout payment screen displaying an empty stored credit card state with an Add a Credit Card button and a Klarna alternative payment option.Unlock Pro
Credit card entry form with empty fields for card details and billing address, featuring a disabled Save button and an active default card toggle.Unlock Pro
Checkout screen displaying an order summary with an order total of $693.37, an informational delivery scheduling alert, and a Place Order button.Unlock Pro
Shopping bag screen displaying five items, a savings summary, shipping details, and a large checkout button.Unlock Pro
Shopping cart screen showing four items totaling $723.47, promotional offers, a snackbar notification with an undo button, and a checkout button.Unlock Pro
Shopping bag screen with an item summary, saved for later products, a savings total, and a persistent checkout button.Unlock Pro
Shopping bag and saved items screen with a list selection modal open and a Done button.Unlock Pro
Shopping bag summary screen displaying a recently viewed items carousel and a toast notification confirming an item moved to a list.Unlock Pro
User profile screen for Julie featuring account management cards, rewards tracking, and a promotional offer with an Apply Now button.Unlock Pro
Store locator screen displaying a no results message and a Try Again button below the search input field.Unlock Pro
Store locator screen displaying a list of nearby store locations with addresses, distances, and operating hours.Unlock Pro
Store dashboard displaying Anderson Town Center details, a Set As My Store link, and feature cards for Price Check, Store Directory, and Macy's Pay.Unlock Pro
Store directory screen displaying a vertical list of departments, with the Home category expanded to show Floor 2 subcategories.Unlock Pro
Store locator map screen displaying a search bar with a zip code and a map view showing multiple store locations.Unlock Pro
Store locator map screen displaying a selected Macy's location with address, operating hours, and a Store Details button.Unlock Pro
Macy's store dashboard for Kenwood Towne Center with utility cards for price check, store directory, and mobile payment setup.Unlock Pro
Filter screen for store locations with categorized checkbox options, Furniture Store selected, and a Save button at the bottom.Unlock Pro
Rewards dashboard showing Bronze status, a list of program benefits, and a promotional card to apply for a credit card to unlock Silver status.Unlock Pro
Account settings profile screen listing customer service, wallet, address book, and registry options, with a tooltip explaining Macy's Pay.Unlock Pro
Wallet profile screen listing zero rewards, saved offers, and credit cards, with action buttons to add a credit card or an offer.Unlock Pro
Add Credit Card form with empty credit card fields and pre-filled billing address information.Unlock Pro
Promo code entry form with a text input field and an Add button to apply an offer.Unlock Pro
Settings screen with grouped list options for communication preferences, registry, and privacy, featuring a bottom navigation bar.Unlock Pro
Communication preferences settings screen listing notification categories and toggle switches for push, email, and text alerts.Unlock Pro
Inbox screen showing an empty state with the message You don't have any messages and a close button.Unlock Pro

About Macy's: Shop, Save, and Earn

A retail shopping application for Macy's department store, enabling users to browse products, manage rewards, and facilitate in-store checkout.

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