What it does
Life Reset is a self-improvement app designed to help users build lasting habits over a 66-day period. It transforms personal development into a gamified journey, asking users to complete a detailed quiz to generate a personalized program of daily tasks. The app tracks progress across various life stats like discipline, focus, and strength, framing the user as a character they can level up.
Where it shines
Life Reset stands out by making the abstract concept of self-improvement feel like a tangible game. The moment at 04:56, where the user sees their "Current Rating" as a Level 1 character, is a powerful hook that immediately sets a tone of progression. Another high point is the "Potential return of Life Reset" calculator at 02:25, which brilliantly reframes wasted time into a quantifiable financial saving. Finally, the "Tap and hold to lock in" screen at 06:47 creates a strong psychological commitment, making the user feel truly invested before their journey even begins.
UX highlights
- RPG-Style Stats: Instead of generic progress bars, the app uses stats like 'Wisdom,' 'Strength,' and 'Discipline' (04:56), which are tied to specific tasks, making progress feel more meaningful.
- Interactive Value Prop: The ROI calculator (02:25) is not static; it lets users adjust their perceived hourly worth, making the projected savings feel deeply personal.
- Commitment by Design: The fingerprint lock-in (06:47) requires a deliberate physical action, elevating a simple confirmation into a significant pledge.
- Animated Storytelling: The app uses animated text (02:02) and visual transformations (02:15) to tell a compelling story about becoming a better version of yourself.
- Progressive Disclosure in Tasks: When setting up the plan, users can preview how tasks will evolve week by week (04:30), managing expectations and showing a clear path forward.
- Comprehensive Social Proof: The app layers different forms of trust-building, from scientific research citations (02:33) to detailed user success stories (02:35).
Monetization & growth
The app employs a hard paywall at the end of a very long and personalized onboarding flow. After the user has invested significant time and effort creating their plan, a screen with a countdown timer (07:25) presents a limited-time discount. A primary paywall (07:51) offers monthly and yearly plans, emphasizing the savings on the annual option. If the user attempts to close this, a second, more aggressive "One Time Offer" appears with an even steeper discount and another timer (07:55), creating strong urgency to convert.
Who it’s for
Life Reset is clearly aimed at young adults, likely in their late teens to late twenties, who are interested in self-improvement, productivity, and possibly anime or gaming culture. The app's language about overcoming laziness, building discipline, and fighting back against distractions resonates with a generation feeling overwhelmed by digital noise. The gamified mechanics and anime-style art appeal to those who are motivated by progression systems and character development.
Notes & opportunities
While the onboarding is highly engaging, its length could be a point of friction for some users. The immediate system permission prompt for notifications (00:00) without a warm-up is an abrupt start. The app also asks for tracking permission (03:24) without providing context, which might lower opt-in rates. In the main plan view (05:27), allowing users to tap on a task to see its progression chart, rather than just edit or delete, could further reinforce the value of the personalized plan they just built.