Count This - Counting App

What it does

CountThis is a specialized utility that uses a phone's camera and AI to count large quantities of similar objects. Designed for professional and industrial settings, it allows users to take or upload a photo of items like timber, pipes, or building materials and receive an instant count. The app saves these counts as documents that can be organized, exported, and secured.

Where it shines

The app's strength lies in its blend of automation and manual control. After an initial AI count of logs at 01:46, the interface allows for precise manual adjustments. The user can easily tap to add missed logs or swipe to remove incorrectly identified ones (02:00), ensuring the final number is 100% accurate. Another highlight is the 'Other (Experimental Feature)' mode seen at 02:50. This provides a flexible option for counting un-categorized items, expanding the app's utility while transparently managing user expectations about accuracy.

UX highlights

Editable AI Results: Users aren't stuck with the AI's first guess. The ability to manually add and delete items (01:57) is a critical feature that builds trust and guarantees accuracy for professional use.
Categorized Counting: The app provides pre-trained models for specific items like Pills, Pipes, and Lumber (01:21), streamlining the process for common industrial use cases.
Flexible 'Other' Mode: For anything not on the list, the 'Other' mode allows users to define a template object and count it (03:07), making the tool highly adaptable.
Document Management: Counts are saved as documents that can be exported to PDF or JPG (02:37). Users can also create folders (03:55) and move items (04:03) for better organization.
PIN Protection: For sensitive inventory data, documents can be locked with a 4-digit PIN (03:33), adding a layer of security not often seen in simple utility apps.

Monetization & growth

The app uses a hard paywall at the end of its short onboarding flow (00:41). It presents a clear value proposition with feature highlights like 'Unlimited counting' and 'Commercial license'. To build trust, the paywall features a dynamic, scrolling carousel of user testimonials and star ratings (00:44). The primary call to action is a free trial, which is presented as an opt-in choice via an 'Enable Free Trial' toggle (00:47). This user-controlled approach may help reduce subscription anxiety.

Who it’s for

CountThis is clearly aimed at professionals in industries like construction, logging, manufacturing, and logistics. Anyone who needs to perform regular inventory counts of uniform items could save significant time. The 'Commercial license' feature and PIN protection further suggest a focus on business-to-business or prosumer users who require accuracy, documentation, and security for their work.

Notes & opportunities

The manual correction process, while essential, could become tedious if the AI makes many mistakes on a large count. A feature allowing users to draw a box to 're-scan' a specific area could improve efficiency. The overall user interface is highly functional but visually plain. Adding more distinct branding or motion polish could create a more memorable experience. Finally, the app asks for tracking permission at 00:07, before it has fully demonstrated its value, which might lead to a lower opt-in rate.