What it does
Bazaart is a comprehensive mobile design suite that combines a powerful photo and video editor with AI-driven tools. It enables users to create professional-looking content for social media, marketing, or personal use. Core features include one-tap background removal, object replacement using text prompts, AI-generated backgrounds, and a template-based editor for creating everything from birthday cards to animated stories.
Where it shines
Bazaart stands out with its seamless integration of powerful AI features into an intuitive workflow. The "Edit with AI" function (05:23) is particularly impressive, allowing users to select an object and replace it simply by typing a command like "make it a birthday hat." The app also excels at user education. The post-subscription interactive tutorials (01:24) guide users through the most valuable tools, ensuring they experience the app's magic firsthand before being left to explore on their own. This combination of raw power and guided discovery makes complex editing feel accessible.
UX highlights
- Interactive Tutorials: The app uses a learn-by-doing approach to teach its core features. Instead of watching a video, users must physically perform the action, like swiping to remove an object (01:37), to complete the tutorial.
- Contextual AI Prompts: The AI editing is not limited to generic filters. It understands context, allowing users to modify an entire scene or replace a single selected object with natural language.
- Template-driven Creation: For users who don't want to start from scratch, the app offers a vast library of templates for various use cases like birthday cards (02:52) and social media stories.
- Robust Project Management: The app automatically saves projects and allows users to organize them into folders (17:36), duplicate designs (17:32), and manage a library of created content.
- Versatile Toolset: Beyond AI, Bazaart offers a full suite of manual editing tools, including options to add outlines (07:58), shadows (08:10), and blending effects (08:33).
- Stop Motion Creator: A dedicated stop motion tool (10:08) provides another layer of creativity, allowing users to build simple animations frame-by-frame.
Monetization & growth
Bazaart presents its subscription paywall early in the onboarding process, but only after demonstrating significant value through its initial feature carousels. At 00:58, the app displays a soft paywall with two options: monthly and yearly. It prominently features a toggle (01:10) for a 7-day free trial, which reduces friction for new users. After a user saves a creation, the app presents a native-looking prompt (12:43) asking for an App Store rating, a well-timed request that capitalizes on a moment of accomplishment.
Who it’s for
Bazaart is well-suited for a broad audience, from social media managers and small business owners to casual creators. Its template library and quick AI tools are perfect for anyone needing to produce high-quality visuals quickly without the steep learning curve of professional desktop software. The powerful AI features will also appeal to more advanced users looking for creative flexibility on a mobile device.
Notes & opportunities
The app's editor contains a large number of tools, which could potentially overwhelm new users who skip the initial tutorials. While the icons are generally clear, some could benefit from text labels or tooltips on first use. Additionally, the app requests system permissions for tracking (00:01) and notifications (00:55) without any preceding warm-up screens. Adding a brief explanation of why these permissions are needed could improve opt-in rates.