What it does
Anotar is an AI meeting assistant designed to offload the burden of note-taking. The app allows users to record their meetings and then leverages AI to automatically generate accurate transcriptions, concise summaries, and structured action items. It aims to help professionals focus on the conversation itself, confident that the important details are being captured for later review.
Where it shines
The app's strength lies in transforming unstructured audio into organized, actionable content. The meeting detail screen (00:06) is a perfect example, neatly presenting an audio player, a checklist of action items, and a written summary all in one view. Another highlight is the context-aware AI chat (00:15). By framing the conversation around a specific meeting, it becomes an incredibly powerful tool for quickly querying the meeting's content without having to read the entire transcript.
UX highlights
- Contextual AI Prompts: The chat interface provides smart suggestions like "Summarize the key points" (00:17), which lowers the barrier for users to engage with the AI.
- Editable Participants and Tags: Users can easily rename speakers and add custom tags (05:25), allowing for better organization and searchability of their meeting library.
- Checklist-style Action Items: Action items are presented as an interactive checklist (00:09), making it easy for users to track their follow-ups directly within the app.
- Playback Speed Controls: The audio player includes playback speed options (06:03), a thoughtful feature for users who want to review recordings more efficiently.
- Granular Export Options: The app allows users to select specific components (summary, transcript, etc.) to include in a PDF export (06:38), catering to different sharing needs.
- Clear Privacy Notices: Before recording, the app reminds the user to ask for permission and clarifies that their data is encrypted (00:24), which helps build user trust.
Monetization & growth
Anotar uses a free trial model with a hard paywall encountered after the initial onboarding quiz (01:41). The paywall clearly lists the key benefits of the premium plan, such as unlimited recordings and AI questions. After the user taps the free trial button, a secondary screen appears (02:02) offering a discounted annual plan versus a standard monthly one, a common tactic to encourage a longer-term commitment. The onboarding also includes integrated growth loops, such as a friendly prompt to enable notifications (01:19) and an in-app request for a rating (01:32).
Who it’s for
The app appears to be designed for professionals, consultants, business analysts, and anyone who regularly participates in meetings where detailed note-taking is crucial. The focus on features like action items, summaries, and transcriptions suggests a user base that values productivity and efficient post-meeting workflows. The clean, professional UI reinforces this positioning.
Notes & opportunities
The app presents a very polished and thoughtful user experience. One small point of friction is the Google sign-in flow, which shows a "Google hasn’t verified this app" warning (03:18). This could deter some users from completing the sign-up process. Resolving this verification issue would make the sign-up process feel more secure. Additionally, while the AI chat is powerful, adding the ability to ask follow-up questions or have a more conversational interaction could further enhance its utility.