AI Video - AI Video Generator

What it does

AI Video is a mobile app that transforms text descriptions into short, AI-generated video clips. Users can type a prompt, choose an artistic style like "Anime" or "Realistic", and the app creates a visual representation. The experience is centered on a simple input-output flow, with a gallery of examples to inspire new ideas.

Where it shines

The app excels at lowering the barrier to creation. The "Surprise Me" button (00:56) instantly populates a creative prompt, solving the "blank canvas" problem. The "Discover" section further supports this by providing a visual gallery of successful creations. Tapping "Try Prompt" (01:29) on an image lets the user immediately copy and use the corresponding text, seamlessly connecting inspiration with action.

UX highlights

The main interface is minimal, focusing on the prompt input field and style selection.
The "Surprise Me" button (00:56) is a smart way to engage users and demonstrate the app's range.
The style choices are presented as clear, visual thumbnails (00:59), making selection intuitive.
A "Discover" gallery (01:25) provides both inspiration and reusable prompts.
The "Try Prompt" flow (01:29) is a standout feature, allowing one-tap copying of prompts from the gallery.
Empty states, like the "No Video Yet" screen (01:47), are clear and provide a CTA to guide the user.

Monetization & growth

The app employs an aggressive monetization strategy. The core "Create" button is completely gated by a paywall (01:05) for non-subscribers. There is no free trial or freemium experience visible. The paywall offers two plans, Weekly and Yearly, with the yearly option highlighted as a "BEST OFFER" and its price broken down per week (00:40). This paywall appears every time the user attempts to generate a video.

Who it’s for

This app is for content creators, social media users, and anyone curious about AI art who wants to quickly generate unique video clips without needing technical skills. Its simplicity makes it accessible for casual users looking for novel visuals for posts or stories, while the prompt-based system appeals to those who enjoy experimenting with AI generation.

Notes & opportunities

The constant paywall interruption after every "Create" attempt could be frustrating and lead to high churn. The app could test offering a single free creation with a watermark to prove its value and capabilities fully before requiring a subscription. Additionally, the in-app rating prompt appears very early in the onboarding (00:33), before the user has a chance to use the app's main function, which may result in lower-quality feedback.