AI Song: Make & Generate Music

Crafting the First Impression: Onboarding & Instant Gratification

AI Song understands the power of a personalized entry. Instead of a generic welcome, the app dives straight into the creative process. The 7-step onboarding flow feels less like a setup and more like the beginning of making music.

Users are immediately prompted to select a genre (Pop, Rock, Hip-Hop, Jazz, etc.) and dedicate their first AI song (options like My Pet, My Partner, My Parents, My Future Self). This isn't just data collection; it's emotional investment. By framing the creation around familiar themes, the app lowers the barrier to entry and makes the abstract concept of AI music generation feel personal and relatable ❤️.

Crucially, the app delivers value fast. Before hitting any significant friction points, users see a preview of their AI-generated song, complete with themed artwork (like a saxophone for a Jazz song about the future) and starter lyrics. This quick win provides instant gratification and showcases the core functionality, making users eager to see more.

The Monetization Symphony: Layered Paywalls & Urgency

AI Song employs a multi-layered approach to monetization, moving beyond a simple "pay to unlock" model. After the initial taste of creation, users encounter a soft paywall. There's no free trial explicitly offered initially, guiding users towards a subscription for continued access.

Here’s where the psychology kicks in:

Standard Offer: The app presents its subscription options, often highlighting a yearly plan ($39.99/Year, saving significantly over the weekly $9.99/Week) for unlimited generations, faster processing, all styles, and no ads. Standard value props, clearly displayed.
Time-Sensitive Discount: If the user hesitates or tries to navigate away, a high-pressure offer appears – often a dramatic discount (like 92% off, bringing the yearly price down to $29.99) coupled with a countdown timer ⏳. This creates urgency and FOMO (Fear Of Missing Out).
Exit-Intent Pop-up: Attempting to close the discount screen triggers another intervention – a pop-up asking "Are you sure?" with a sad emoji 🥺, warning the user they're about to lose the offer "forever!!" It pushes the discounted "Get Pro!" button one last time. This pattern aims to capture users teetering on the edge of conversion.

Interestingly, even after navigating past these initial paywalls, another potential conversion point appears later, tied to a high-value feature: creating a custom AI voice avatar. This suggests a strategy of offering multiple opportunities to subscribe, potentially tied to different feature unlocks.

The Star Feature: Your Own AI Voice Avatar 🎤

Beyond generating songs with pre-set voices, AI Song offers a compelling feature: creating a personalized AI Voice Avatar. This allows users to hear their own voice singing the AI-generated lyrics.

The process involves:

Significant Input: Users need to provide 7-15 minutes of voice data, either by recording directly in the app or uploading existing audio files. This is a considerable ask, indicating it's likely a key feature behind the paywall or a strong driver for conversion.
Clear Guidance: Recognizing the potential friction, the app provides clear instructions, including "Good Examples" (clear sound, one person) and "Bad Examples" (noisy, multiple people). It even offers text prompts (like singing "Happy Birthday" and reading a paragraph) to guide the recording process.
Progress Tracking: Users can see how much audio they've added and how much more is needed, turning the task into a manageable goal.

This feature transforms the app from a novelty music generator into a personalized creative tool, significantly increasing its perceived value.

Core Creation & Customization Flow

The main song creation interface is straightforward yet powerful:

Input: Users can type a description of the song they want or provide specific lyrics.
Singer Selection: A wide array of voice options is available, categorized into Fictional, Musicians, K-Pop, and Random, alongside the user's custom AI Voice Avatar. This caters to diverse tastes and creative directions, from wanting a song sung by 'Eminem' or 'Spongebab' to using a K-Pop style voice like 'Chayung'.
Genre & Mood: Users select from a visual grid of genres (Pop, Rock, Hip-Hop, Jazz, Country, Metal, Folk, etc.) and choose a mood (Upbeat, Slow, Dark, Happy).

This combination allows for significant creative control within a simple framework.

Output, Sharing, and UI/UX

Once generated, the song is presented on a playback screen featuring AI-generated artwork relevant to the theme. Standard playback controls are present, along with prominent share and download buttons. The sharing options leverage the native OS share sheet, allowing users to easily save the output as a video file or share it across different platforms.

The app employs a dark theme, common in creative and entertainment apps, using vibrant gradients and illustrative icons (microphones, guitars, headphones, saxophones) for genre selection. The use of visuals like spinning vinyl records during loading screens and unique AI artwork for each song adds a layer of polish and engagement ✨. Sections like "Midnight Chill" suggest curated content or community creations, potentially boosting discovery and retention.

Final Thoughts: Fine-Tuning the Machine

AI Song successfully combines a quick onboarding process with immediate value delivery, getting users invested before introducing monetization. Its layered paywall strategy, utilizing urgency and exit-intent tactics, aims to maximize conversion opportunities. The custom AI Voice Avatar feature serves as a strong differentiator and likely a key premium driver.

While the app demonstrates solid download and revenue numbers, understanding the nuances of its user flow—how it guides users from initial curiosity through genre selection, song dedication, preview generation, and tiered paywall encounters—reveals the mechanics behind its performance. Analyzing how users interact with features like voice avatar creation, singer selection, and sharing options provides crucial insights for anyone building or marketing apps in the rapidly evolving AI creative space. The presence of ads (as indicated in the context) for non-subscribers also plays a role in the overall monetization mix, pushing users towards the ad-free premium experience.

This deep dive showcases how mapping out user journeys and conversion funnels reveals the hidden patterns driving app success.