Mood journal apps
Average Revenue
130.9kAverage Installs
58.9kAverage Onboarding Steps
12.92Top App
Finch: Self-Care PetMost Common Paywall Type
Free Trial - Soft PaywallIn a world where prioritizing mental wellness is more important than ever, mood journal apps have become essential tools for self-care and personal growth. These apps offer a private space to track emotions, understand your thoughts, and build healthier habits, making mindfulness an accessible daily practice. Whether you're looking to reduce stress, increase positivity, or simply get to know yourself better, there's a wide variety of apps designed to support your journey, from simple diaries to comprehensive wellness platforms.
Diving into the trends, the mood journal app market is not only impactful but also financially significant, with apps earning an average of over $130,000 in monthly revenue and attracting nearly 59,000 new users each month. The most common approach to monetization is a soft paywall with a free trial, letting users experience premium features before subscribing. The user onboarding process varies widely; some apps like the top-earner, Finch: Self-Care Pet, feature an immersive setup, while others such as the classic Day One Journal get you started with just a single step. This diversity shows there's an app to fit every preference, whether you want a gamified experience or a straightforward digital diary.
Featured apps
Finch: Self-Care PetDaily Journal & Habit TrackerView app
Liven: Discover yourselfSelf-discovery CompanionView app
Day One: Daily Journal & DiaryPrivate Gratitude JournalingView app
Motivation - Daily quotesInspirational positive widgetsView app
BalanceMe-Health AI&Self CareHeart Rate Monitor&Blood SugarView app
Period Tracker Period CalendarCycle Tracker & OvulationView app
HugMe-Physical & Mental HealthHeart rate & Stress testView app
Planner & Journal - ZinniaNotebook & Creative DiaryView app
Period Tracker and CalendarTrack your Cycle & OvulationView app
Habit TrackerGoal Tracker & ADHD PlannerView app
Daylio Journal - Mood TrackerPrivate Diary, Health, HabitsView app
Aura: Meditation & Sleep, CBTMindfulness, Relaxation, CalmView app