Habit tracker apps
Average Revenue
461.4kAverage Installs
109.6kAverage Onboarding Steps
16.44Top App
MyFitnessPal: Calorie CounterMost Common Paywall Type
Free Trial - Soft PaywallLooking to build better habits, quit bad ones, or simply get more organized? You're not alone, and there's a whole category of apps designed to help. Habit tracker apps have become essential digital companions for millions, guiding users toward their personal goals, whether that’s drinking more water, exercising consistently, or even mastering a new skill. The market is diverse, featuring everything from simple, focused tools like `(Not Boring) Habits` to all-in-one wellness platforms that also track calories and plan meals, such as the wildly popular `MyFitnessPal: Calorie Counter`. These apps serve as personal coaches, motivators, and accountability partners, all conveniently located on your phone.
Digging into the data reveals some fascinating trends across the habit tracker landscape. When it comes to getting started, the user experience varies significantly; the average app has about 16 onboarding steps, but some throw you right into the action while others, like `WayBetter Secret to Motivation`, feature an extensive 84-step setup. Monetization is also a key differentiator. The dominant strategy is the 'Free Trial - Soft Paywall,' used by a majority of apps, which lets users explore features before deciding to subscribe. This user-friendly approach seems to pay off, with the average app in this category pulling in over $461,000 in monthly revenue and securing more than 109,000 installs. This highlights a thriving market where well-designed apps can find significant success by helping people make meaningful, positive changes in their lives.
Featured apps
MyFitnessPal: Calorie CounterWorkout & AI Nutrition TrackerView app
Cronometer: Calorie CounterNutrition, macro, diet trackerView app
Calorie Counter - MyNetDiaryFood Nutrition Macro TrackerView app
BetterMe: Health CoachingPilates, calisthenics, yogaView app
Calorie Counter +by Nutracheck. Food trackerView app
BitePal: Food Calorie TrackerAI scan meals. Track nutritionView app
Strong Workout Tracker Gym LogStrength Training PlannerView app
Alarmy - Loud alarm clockHeavy sleepers, Sleep trackerView app
WalkFit: Weight Loss TrackerWalking Workouts & Tai ChiView app
Fitia: Calorie Counter & DietMeal Plans for Weight LossView app
Me+ Lifestyle RoutineDaily Planner & Habit TrackerView app
Structured: Daily Planner TodoVisual Calendar & OrganizerView app