Blogging apps

Average Revenue

141.7k

Average Installs

62.6k

Average Onboarding Steps

5.06

Top App

PhotoGrid: Video Collage Maker

Most Common Paywall Type

Free Trial - Soft Paywall

In the ever-evolving world of digital content, "blogging apps" have expanded far beyond simple text editors. Today's top applications are comprehensive toolkits for creators, focusing heavily on visual planning for platforms like Instagram, robust note-taking, and content organization. This category is not just thriving; it's incredibly lucrative, with apps pulling in an average of $141,666 in monthly revenue. This impressive figure is bolstered by top performers like PhotoGrid, which alone generates around $750,000 each month.

A clear trend among these content creation apps is the monetization strategy. The most common approach, by a wide margin, is the 'Free Trial - Soft Paywall.' This model, used by popular planners like PREVIEW and powerful note-takers like Bear, allows users to experience the full feature set before committing to a subscription, proving to be a highly effective conversion tactic. On average, users can expect about 5 onboarding steps to get started, striking a balance between showcasing features and getting users into the app quickly. With an average of over 62,000 new installs per month, it's clear that creators are actively seeking these tools to streamline their workflow and enhance their online presence.

Featured apps

Every app above has a full screen-by-screen UX video — onboarding, paywall, and core flows with revenue context.
Get full access