ASMR apps

Average Revenue

240.6k

Average Installs

48.6k

Average Onboarding Steps

12.56

Top App

Calm

Most Common Paywall Type

Free Trial - Soft Paywall

If you've ever found yourself struggling to unwind after a long day or wrestling with racing thoughts at bedtime, you're not alone. The digital world has responded with a booming category of ASMR, sleep, and meditation apps designed to be your personal sanctuary. These apps offer a huge variety of tools, from immersive soundscapes and guided meditations to sleep stories and binaural beats, all aimed at helping you reduce stress, improve focus, and finally get a good night's sleep. This market is not just popular; it's incredibly successful, with the average app pulling in over $240,000 in monthly revenue.

Digging into the trends, a few things stand out. The path to tranquility isn't always instant, with the average app requiring users to navigate about 13 steps just to get set up. Monetization is overwhelmingly handled with a 'Free Trial - Soft Paywall' model, giving you a chance to explore the features before committing. At the top of the pile, the app **Calm** demonstrates the massive potential in this space, earning an astounding $4.75 million every month. Other powerful contenders like **Endel**, which uses AI to generate personalized soundscapes, and **BetterSleep**, known for its extensive content library, also show strong performance, proving there are many ways to find success by helping users find their peace.

Featured apps

Every app above has a full screen-by-screen UX video — onboarding, paywall, and core flows with revenue context.
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