Nike: Engineered for Athletes

$<5k revenue, 4.9 rating

App walkthrough
0:00 / 20:10

Onboarding flow, Paywall & Inside the App

Watch the full screen-by-screen UX video of Nike: Engineered for Athletes with onboarding, paywall, and every core flow.

Nike onboarding screen with a background photo of an athletic woman, the brand logo, and Sign Up and Sign In buttons.
Nike authentication permission prompt displaying a system modal to sign in via nike.com, with Continue and Cancel buttons.
Nike account registration form with a country selection modal overlay displaying a scrollable list of countries and a cancel button.
Nike email sign-in form with a filled email address field and a Continue button.
Nike member registration form with an email verification code field, personal details inputs, and unmet password requirements.
Nike account registration form with password and date of birth fields, consent checkboxes, and a Create Account button.
Nike app loading screen with a centered white loading spinner and swoosh logo on a solid black background.
Nike welcome screen featuring a personalized greeting for Julia and a member since 2025 date against a dark background.
Nike app onboarding screen with lifestyle imagery, a personalization prompt, and a Get Started button.Unlock Pro
Onboarding screen asking which products the user uses most, with Womens and Girls categories selected and a Next button.Unlock Pro
Onboarding preference selection screen with a list of sports and brands, showing Running selected and a Next button.Unlock Pro
Shoe size selection onboarding screen with a grid of sizes, size 7 selected, and a Next button.Unlock Pro
Notification permissions screen within the Nike app with two of three options selected and a Next button.Unlock Pro
Nike app notification preference onboarding screen with a system permission modal overlaid, featuring Allow and Don't Allow buttons.Unlock Pro
Nike onboarding permission request screen explaining location services usage, with a Next button at the bottom.Unlock Pro
Nike app permission request screen asking to enable Bluetooth to improve location verification in stores, featuring a Next button.Unlock Pro
Permissions modal requesting Bluetooth access for Nike in-store features, with Allow and Don't Allow buttons.Unlock Pro
Nike permission request screen for app tracking transparency with a headline, two bullet points, a Learn More link, and a Next button.Unlock Pro
Permissions onboarding screen displaying an iOS app tracking request modal for Nike with Allow and Ask App Not to Track options, alongside a Next button.Unlock Pro
Nike membership welcome screen on a dark background displaying a congratulatory success message.Unlock Pro
Shopping category screen with a modal overlay announcing the Jordan collection and an OK button.Unlock Pro
Home screen showing promotional and category cards for women's athletic apparel and footwear with gender tabs at the top.Unlock Pro
Shop screen for Jordan brand with a featured carousel of sneakers and apparel, category tabs for men, women, and kids, and large cards for shoes and clothing.Unlock Pro
Content feed displaying The Nike Swift Collection with category tabs, an availability toggle, and a two-column product grid.Unlock Pro
Product detail screen for Nike Swift women's high-waisted 7/8 running apparel featuring a hero image carousel and thumbnail gallery.Unlock Pro
Product detail page for Nike Swift running leggings displaying pricing, size selection options, and an Add to Bag button.Unlock Pro
Cookie consent modal for Nike.com within a mobile browser, featuring policy explanations and an Accept All button.Unlock Pro
Nike product detail page for women's running leggings with an added to bag confirmation modal and size selection options.Unlock Pro
Product details screen displaying feature descriptions for athletic apparel, including storage and comfort specifications with a bottom navigation bar.Unlock Pro
Nike product details screen showing features for the Nike Swift, a size guide link, and a Write a Review button.Unlock Pro
Loading modal displaying a spinner, the text 'Just a moment', and a dismiss chevron in the top right.Unlock Pro
Customer support chat interface featuring a greeting from Nike Bot, an Order / Return Questions button, and a message input bar.Unlock Pro
Customer support chat interface featuring a conversation with a bot connecting to an expert, with a message input field at the bottom.Unlock Pro
Nike Swift editorial content screen featuring a model photo, title text, and a bottom navigation bar with the Shop tab selected.Unlock Pro
Full-screen video player showing a model in athletic wear, with overlay playback controls including a pause button and timestamps.Unlock Pro
Content feed displaying The Fall Collection with hero imagery and product recommendations including Nike Free Metcon 6 and Nike AL8 shoes.Unlock Pro
Product detail screen displaying the Nike Free Metcon 6 men's workout shoes with a hero image, colorway thumbnails, and a bottom navigation bar.Unlock Pro
Nike workout shoe product details with size options, an Add to Bag button, and an Added to Favorites confirmation banner.Unlock Pro
Product detail page for Nike Free Metcon 6 workout shoes with a modal sharing overlay, size selection, and an Add to Bag button.Unlock Pro
Product detail page for Nike Free Metcon 6 shoes overlaid with a system share sheet modal.Unlock Pro
Product listing screen for the Nike Swift Collection featuring a two-column grid of running tops, category tabs with Tops & T-Shirts selected, and price tags.Unlock Pro
Filter and sort modal with categories for sort order, gender, sale status, and color swatches, featuring an Apply button.Unlock Pro
Filter screen listing categories including gender, sale, color, price, and size, with a Reset button and an Apply action.Unlock Pro
Filter modal displaying price ranges, a size grid, and sports activity options, with a Reset button and an Apply button at the bottom.Unlock Pro
Content feed displaying The Nike Swift Collection in a two-column product grid with category tabs and a Pick Up Today availability toggle.Unlock Pro
Store locator screen showing the selected Nike Trinoma location alongside a No Stores Found message for the search radius.Unlock Pro
Store details screen displaying the address, contact information, and operating hours for Nike Trinoma with a storefront photo.Unlock Pro
Product feed displaying the Nike Swift Collection in a two-column grid with sub-category tabs and a confirmation toast for added favorites.Unlock Pro
Search screen displaying the query 'Jordan 1' in the search bar, a list of top search suggestions, and a system keyboard.Unlock Pro
Search results screen displaying a two-column grid of Air Jordan 1 sneaker products with prices and availability toggles.Unlock Pro
Product detail screen for Air Jordan 1 Low women's shoes featuring a hero image, colorway thumbnail gallery, and a bottom navigation bar.Unlock Pro
Shop screen displaying three large category cards for shoes, clothing, and drops, with a New and Featured carousel and the Shop tab selected in the bottom navigation.Unlock Pro
Shoe category menu displaying a vertical list of links for New Arrivals, Running, and Basketball, with a top back button and bottom navigation bar.Unlock Pro
Shopping category feed showing a two-column product grid of Jordan footwear with horizontal filter tabs and a Pick Up Today toggle.Unlock Pro
Nike app sale product grid displaying discounted footwear with category tabs, an availability toggle, and a bottom navigation bar.Unlock Pro
Shopping home screen featuring a category carousel and a recently viewed product list with sneaker items and prices.Unlock Pro
Shop home screen with a category carousel, Color Shop grid, Classics Spotlight section, and bottom navigation.Unlock Pro
Product feed for Hot Fuchsia items showing a two-column grid of running shoes with pricing, category tabs, and search options.Unlock Pro
Product detail screen for the Nike One Classic shirt featuring a hero image carousel, thumbnail gallery, and a Select Fit section.Unlock Pro
Nike app content feed displaying the Nike One Classic outfit collection with a product carousel and lifestyle imagery.Unlock Pro
Content feed displaying a curated outfit card with interactive product tooltips, pricing, and a View Entire Look button.Unlock Pro
Product detail screen for the Nike Recharge Stainless Steel Straw Bottle with a purple color variant selected.Unlock Pro
Modal window titled Complete The Look displaying a vertical list of four Nike product cards with prices and a close button.Unlock Pro
Nike product content feed featuring user photos under How Others Are Wearing It and a You Might Also Like recommendation carousel.Unlock Pro
Product detail screen featuring a lifestyle workout photo and the Nike One Classic product card, with the Shop tab selected.Unlock Pro
Product detail screen for the Nike One Classic shirt featuring a hero image carousel, a thumbnail gallery, and a Select Fit section.Unlock Pro
Nike shopping app home screen featuring a personalized greeting, a horizontal product carousel of top picks, and a bottom navigation bar.Unlock Pro
Content feed featuring a two-column grid of sneaker product cards titled Top Picks for You with prices and favorite icons.Unlock Pro
Product detail screen for Air Jordan 5 Retro men's shoes showing the price of US$200, a product image, and a Select Size option.Unlock Pro
Nike home screen featuring a large hero image, a Watch button, and a bottom navigation bar with Home selected.Unlock Pro
Nike app content feed displaying a promotional sneaker image with an overlay Watch button and bottom navigation tabs.Unlock Pro
Video player screen featuring Michael Jordan, a mute button overlay, a bottom Jumpman logo, and a navigation bar.Unlock Pro
Content feed displaying a hero card of gymnast Jordan Chiles with the headline GLOW ALL OUT, an Explore button, and a bottom navigation bar.Unlock Pro
Content feed screen featuring an editorial photo of Jordan Chiles with the headline Glow All Out and a bottom navigation bar.Unlock Pro
Fitness home screen displaying a Your Move header, a Watch button, and three content cards including Train Like An Athlete.Unlock Pro
Motivational screen featuring a large hero photo of a man in a blue cap, the heading Keep Putting In The Work, and bottom navigation.Unlock Pro
Nike app content feed displaying promotional cards for Win On Air and Paris 24 with Explore buttons and a bottom navigation bar.Unlock Pro
Content feed featuring a full-screen video player with overlay text and a description titled Is Being a Winner a Curse.Unlock Pro
Comments screen showing a list of user comments with an input field and a bottom navigation bar.Unlock Pro
Comments section showing a list of user messages with a comment input field and bottom navigation.Unlock Pro
Comments screen displaying a list of user comments, a comment input field with a Post button, and an active emoji keyboard at the bottom.Unlock Pro
Comments screen showing user-generated comment cards with a delete action revealed on one item and an add a comment input field.Unlock Pro
Profile screen displaying user avatar, name, a following section with two accounts, and a View All link.Unlock Pro
Following settings screen with a vertical list of interest categories, including a followed Lifestyle item and a Training and Gym item.Unlock Pro
User profile screen for Dinabandhuuu Nandiii displaying a following list and a bottom modal with options to block, flag, or cancel.Unlock Pro
User profile screen with a block user confirmation modal overlay, featuring Cancel and Block buttons.Unlock Pro
Settings screen displaying a blocked user profile with an Unblock button and an explanation that blocked users cannot see posts.Unlock Pro
Content feed displaying historical product stories on cards about the origins of the Huarache and Cortez with a View All button.Unlock Pro
Stories feed in the Nike app displaying editorial content cards about sneaker history and a bottom navigation bar.Unlock Pro
Editorial content screen about the origins of the VaporMax featuring a product image and a Shop Now button.Unlock Pro
Product feed displaying VaporMax lifestyle shoes in a two-column grid with sub-category tabs, prices, and a bottom navigation bar.Unlock Pro
Nike app shop screen for women featuring new arrivals and category banners for shoes and clothing.Unlock Pro
Favorites screen displaying a grid of saved Nike product cards with prices and an edit button.Unlock Pro
Favorites screen in the Nike app displaying a product modal for a purple water bottle with size and Add to Bag options.Unlock Pro
Favorites screen with a confirmation modal overlay stating Added to Bag and a View Bag button.Unlock Pro
Favorites screen displaying a two-column grid of saved Nike products with pricing and a Done button.Unlock Pro
Favorites screen displaying saved product cards in a grid layout, an edit button, and a bottom navigation bar with favorites selected.Unlock Pro
Favorites screen displaying saved products and a detail card for the Nike Primary Fleece with size options and an Add to Bag button.Unlock Pro
Shopping bag screen displaying a fleece hoodie with an applied discount, free shipping notification, and a Checkout button.Unlock Pro
Shopping bag screen showing a Nike hoodie with a 15% discount and an active quantity adjustment modal with a Done button.Unlock Pro
Shipping options modal displaying a zip code input field, a list of delivery methods with prices, and an Update button.Unlock Pro
Shopping bag screen displaying a Nike hoodie with a quantity of 4, a 15% discount, free shipping eligibility, and a Checkout button.Unlock Pro
Shopping bag screen displaying a Nike water bottle with a discount applied, free shipping confirmation, and a checkout button.Unlock Pro
Shopping bag screen showing a Nike water bottle with quantity set to two and an active bottom modal to adjust the quantity.Unlock Pro
Shopping bag screen displaying an item summary, shipping details, an applied discount, and a checkout button.Unlock Pro
Checkout screen showing a shopping bag summary with a confirmation modal asking to remove a promo code, featuring cancel and remove buttons.Unlock Pro
Nike checkout screen displaying an order summary and shopping bag details, with a centered Face ID permission modal and a Checkout button.Unlock Pro
Checkout screen in the Nike app with a Face ID authentication modal and a disabled Submit Payment button.Unlock Pro
Nike checkout screen with delivery and pickup options, shipping and payment steps, and a Pay with Klarna button.Unlock Pro
Checkout shipping selection screen listing three delivery speed options with Free Shipping selected and a Continue button.Unlock Pro
Shipping address form with input fields for name, phone, and address, an enter manually option, and a disabled save button.Unlock Pro
Shipping address form in the Nike app pre-filled with user details and a Save button at the bottom.Unlock Pro
Nike app address verification modal displaying an unverified address for Julia Screens with an Edit button and a Continue action.Unlock Pro
Shipping selection screen with free shipping selected, delivery address details, and a Continue button.Unlock Pro
Nike app checkout screen displaying shipping, Klarna payment, and order summary for US$689.00 with a Pay with Klarna button.Unlock Pro
Nike checkout screen displaying shipping details, Klarna payment method, cost summary, and a Pay with Klarna button.Unlock Pro
Checkout payment screen with Klarna selected, a discount summary showing 15% off, and a Continue button.Unlock Pro
Payment method selection screen listing options to add a credit card, gift card, PayPal, or promo code.Unlock Pro
Credit card entry form with pre-filled billing address fields and a selected same as shipping address checkbox.Unlock Pro
Gift card entry form with a text input field, a disabled Add Gift Card button, and a numeric keypad.Unlock Pro
PayPal login modal within the Nike app, featuring an email input field, Next button, and options to create an account or return to the store.Unlock Pro
Promo code entry form with a text input field and a disabled Add Promo Code button above the system keyboard.Unlock Pro
Profile screen featuring user details, action shortcuts for orders and rewards, and a bottom navigation bar with the profile tab selected.Unlock Pro
Nike profile settings form with input fields for name, hometown, and bio, a profile picture edit option, and a disabled save button.Unlock Pro
Profile editing form with filled details and an open bottom sheet modal offering photo capture options and a Save button.Unlock Pro
Photo picker interface with a search bar, a grid of photo thumbnails, and tabs for Photos and Collections.Unlock Pro
Photo selection screen with a centered image preview, a bottom slider, Cancel, and Choose buttons.Unlock Pro
Profile editing screen in the Nike app displaying a user avatar and form fields pre-filled with name, hometown, and bio information, with Cancel and Save actions.Unlock Pro
Empty state screen for orders, displaying the message Nothing to see here - yet with a back button and bottom navigation bar.Unlock Pro
Membership pass screen displaying a QR code, the user name Julia Screens, and membership details with a bottom navigation bar.Unlock Pro
Event discovery screen displaying a grid of Nike experiences in the United States with category filter tabs and a calendar icon.Unlock Pro
Content feed featuring details about the Nike By You workshop at Nike Soho, with a hero image and bottom navigation.Unlock Pro
Event detail page for a DIY footwear embellishment workshop with date, location, map snippet, and a Join Us button.Unlock Pro
Event registration form displaying event details, legal disclaimers, two checked agreement boxes, and a Register button.Unlock Pro
Event registration confirmation modal displaying Nike By You event details, user email, and an Invite Friends button.Unlock Pro
Registration confirmation modal for Nike with a system share sheet overlay displaying sharing apps and actions.Unlock Pro
Event details screen for Nike By You at Nike Soho, featuring ticket access, directions, and schedule information.Unlock Pro
Information screen titled Know Before You Go displaying event terms, liability waiver, and location details for Nike Soho.Unlock Pro
Legal terms and conditions screen with liability waiver text for a Nike event and a Cancel Registration button.Unlock Pro
Event cancellation modal over a legal waiver page in the Nike app, featuring a You'll Be Missed title, Cancel Registration button, and Keep Registration button.Unlock Pro
Event details screen for a workshop at Nike Soho, displaying a Registration Canceled status button and event description.Unlock Pro
Event feed displaying a vertical list of Morning Miles running session cards with category filter tabs at the top.Unlock Pro
Event details screen displaying a Morning Miles social run at Nike 216 Lafayette with a hero image and registration start time.Unlock Pro
Modal bottom sheet in the Nike app for selecting a location, with United States currently selected in the country list.Unlock Pro
Location selection modal displaying the title Countries and a list of options including United States, Austin, Miami, and New York.Unlock Pro
Empty state screen for user experiences displaying a No Upcoming Experiences message and an Explore Experiences button.Unlock Pro
Inbox screen displaying member notifications and a 15% off discount offer, with bottom navigation tabs.Unlock Pro
Nike App welcome screen featuring member benefits like free shipping, exclusive events, and easy returns below a hero image.Unlock Pro
Nike member rewards carousel featuring an expert services card and a pagination indicator.Unlock Pro
Nike membership support screen featuring a lifestyle hero image and a Chat Live button to connect with an expert.Unlock Pro
Nike customer support chat interface featuring an automated welcome message, a joined agent notice, and a bottom input bar.Unlock Pro
Nike member rewards promotion screen displaying a 15% off discount card with an expiration notice and a progress indicator.Unlock Pro
Following screen showing a scrollable list of sports categories with follow action icons and a selected Sports tab.Unlock Pro
Following screen displaying a list of team categories with the Teams tab selected.Unlock Pro
College athletics list displaying university teams with an add button for each row and a bottom navigation bar.Unlock Pro
Following management settings screen displaying the Cities tab with New York City selected and Chicago and LA listed below.Unlock Pro
Settings screen with personal account details, shipping and payment information, and regional preferences in a list layout.Unlock Pro
Settings screen for editing an email address with input fields for a new email and confirmation, displaying the current address and a Done button.Unlock Pro
Nike mobile number sign-up form with an empty phone input field, terms agreement, and a disabled Send Code button.Unlock Pro
Units of measure settings screen with Imperial and Metric options, with Metric currently selected.Unlock Pro
Shipping information screen displaying a primary address card and a centered Face ID authentication modal, with an Add Address button below.Unlock Pro
Payment information screen displaying an empty state message with an Add New Payment Method button.Unlock Pro
Country and region settings screen in the Nike app, listing countries alphabetically with United States selected and a search field at the top.Unlock Pro
Language selection screen in the Nike app showing English selected in the dropdown menu and an Okay confirmation button.Unlock Pro
Shopping settings screen displaying preference options and a shoe size selector set to Size 7.Unlock Pro
Shopping settings screen displaying a bottom-sheet modal for selecting shoe sizes over a preference section with Women's selected.Unlock Pro
Notifications settings screen in the Nike app displaying toggle switches for categories like Member Rewards and Latest Products.Unlock Pro
Notification settings screen titled Notify Me with three toggle options for alert intervals.Unlock Pro
Privacy settings screen detailing Nike account and app tracking options, with a Manage Device Settings button and bottom navigation.Unlock Pro
Nike app profile visibility settings screen with three privacy options, showing the Friends social option selected.Unlock Pro
Nike profile visibility settings screen with a confirmation modal overlay displaying Cancel and OK buttons.Unlock Pro
Blocked users settings screen displaying a list containing Dinabandhuuu Nandiii and a bottom navigation bar.Unlock Pro
Blocked user settings screen displaying the profile for DINABANDHUUU NANDIII with an Unblock button and explanatory text.Unlock Pro
Profile screen with a confirmation modal to unblock a user, featuring Cancel and Unblock buttons.Unlock Pro
User profile screen displaying the profile picture, name, and a list of two followed accounts with a View All link.Unlock Pro
Blocked users settings empty state screen displaying a message that no users are blocked, with instructions and a bottom navigation bar.Unlock Pro
Workout Info permissions screen detailing the benefits of sharing workout data, with a Use My Workout Info toggle and bottom navigation.Unlock Pro
Settings screen with a vertical list of account and legal options, including a Log Out button and bottom navigation bar.Unlock Pro

About Nike: Engineered for Athletes

A comprehensive shopping and membership platform providing exclusive access to Nike footwear, apparel, training content, and personalized style recommendations.

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